Your Inbound Marketing Agency.

Imagine your sales & marketing departments bundled into one awesome force to organically nurture leads and convert them to repeat clients. That’s who we are.

Together, LetsMarket.it.

Your Inbound Marketing Agency.

More like Sales & Marketing departments bundled into one awesome force to organically nurture leads and convert them to repeat clients.

Together, LetsMarket.it.

Let Prospects Find You

Industries we Serve

Inbound Marketing is one of the most comprehensive marketing methodologies that’s being adopted by businesses, worldwide. Yielding tremendous results, Inbound Marketing is proving, to everyone, that it’s the next major marketing approach. 

Inbound marketing builds valuable, long-lasting relationships with both prospects and existing customers.

LetsMarket.it is an inbound marketing agency that helps you build, strengthen and proliferate those relationships. 

Inbound Marketing for SaaS

SaaS, or Software-as-a-Service, is considerably one of the best computing solutions ever created. As the industry grows, the need to stand out grows as well. Inbound Marketing is an innovative marketing approach for your SaaS business.

Inbound Marketing for Law Firms

Law firms have the constant need to generate qualified leads. Inbound marketing strategies do wonders in generating qualified leads for law firms. We develop and implement a comprehensive and detailed law inbound strategy, which helps law firms achieve their lead generation goals.

Inbound Marketing for B2B

Business to Business, or B2B, is at the forefront of the world economy. B2B e-commerce is set to achieve an estimated $1.2 trillion in revenue by 2021. 83% of B2B businesses that are not yet online, are planning to be within the next two years.

Inbound Marketing for eCommerce

Inbound Marketing strategies increase the number of visitors, the conversion rate and yields a higher ROI. It’s estimated that by 2040, 95% of shopping will be facilitated by e-commerce. It’s crucial for e-Commerce platforms to adopt inbound marketing tactics in order to strengthen client relations and maximize profits.

Inbound Marketing for Healthcare

The rise of the Internet, and the growth of the digital marketing space that ensued, caused a paradigm shift in the Healthcare industry. Patients now surf the internet for symptoms, diagnoses, side-effects of prescription drugs, and information about doctors and hospitals. 

What Do We Do

Get To Know The LetsMarket.it Way

Inbound marketing is fast becoming a crucial approach for growing your online presence. You may be wondering, what do we do as an inbound marketing agency? That’s a question we get asked a lot. Do we code and build websites? Do we write blogs and articles? Or do we do online marketing? Well, it’s all of the above.

Clients hire us because we’re able to develop a comprehensive inbound strategy that increases website visitors and prospects, generate qualified leads, and ultimately, close more sales.

Website Design

Your website is not only representation of your brand image, it also is the primary gateway for customers to know about you online.

 As an inbound marketing agency, we design fully-responsive, SEO-friendly websites that function across all platforms. LetsMarket.it has the expertise in building websites from scratch, or redesigning and updating an existing one.

 

LetsMarket.it pays close attention to the landing page since they act as a follow-up to all the promises that you have made within your content library.

Landing pages are a crucial part to make a visitor become either a lead or a paying customer. As an inbound marketing agency, we design landing pages with that in mind.

Blasting emails left and right, hoping to lock in random customers, is an exercise in futility.

As an inbound marketing agency, LetsMarket.it will devise an email marketing campaign with the target audience in mind. In other words, we create email marketing content that is informational, as opposed to promotional.

Social Media Campaigns

The vast majority of your customers have at least one social media profile.

LetsMarket.it implements comprehensive social media promotion strategies for your business to generate additional brand awareness.

As an inbound marketing agency, we are able to optimize the website’s content in a way that increases traffic towards your website and improves its ranking within search engines.

Communication and engagement are crucial to inbound marketing. The intent of LetsMarket.it is to publish high-quality blog-posts that educate the prospects and customers about how your products and/or services can effectively address their needs, distribute them across several channels.

Video Content

Additionally, LetsMarket.it offers video marketing solutions that are distributed across all digital channels, as well as enhance the SEO-friendly content.

Chatbots are considered to be the next big step towards optimizing the customer experience. As an inbound marketing agency, we offer customer service solutions via the design and implementation of personalized chatbots. This allows you to constantly and consistently address customer queries.

Explainer Videos That Tell Your Story

Who Have We Worked With

VerveVideos.com  is a Canada-based, B2B-oriented video production company that provides audiovisual solutions to businesses of all sizes. These solutions enable them to reduce operational costs, attract more leads organically, and convert them to paying customers. As a market expert, VerveVideos.com provides innovative, yet cost-effective, video content, and a top-notch customer service experience.

 

Our Methodology

Understanding The Inbound Marketing Funnel

Attract, Engage, Close and Delight are the four stages that form the backbone of the whole inbound marketing journey. While some might consider it to be a lengthy process,  our funnel-based inbound strategy has been serving our clients quite well.

As an inbound marketing agency, LetsMarket.it will strategically guide your business in order to effectively reach your target audiences, regardless of the industry that you operate in.

The inbound journey is all about creating a marketing strategy that is sustainable, scalable and repeatable. As an inbound marketing agency, LetsMarket.it will help you implement such a strategy for your business.

Attract

At this stage of the journey, the consumer is trying to address their pain point through searching and learning. Establish your business as a trusted source of authority by producing meaningful, high-quality content. Blogs, eBooks, webinars, and other formats of content should answer their queries, drawing them towards your business. At this stage of the marketing funnel, you’re introducing yourself to prospects. The main aim of this stage is to EDUCATE, rather than make a sale. The more you educate your audience, the more people consider you an authority figure within your field.

Engage

At this stage of the inbound marketing journey, prospects have shown interest in your products or services. Now is the time for your business to stand out from the pack. The goal is to convert the target audience from mere prospects into leads by creating a connection. At this stage, sharing case studies, whitepapers, and comparison guides that clearly outline the value that you’re adding helps build authority. Including the popularly used Call-to-Action (CTA) options allows the reader to share information in exchange for accessing in-depth content. Since the content helps them address their queries, the CTA becomes an organic way to offer extra resources and cementing your authority within your field.

Close

By this stage of the journey, you would have succeeded in attracting the right leads that may make a purchasing decision. You may have dialed down the sales pitching in the early stages of attracting and engaging, but now, is the time to up the ante. Make them choose you! The leads know your business, trusting that it’s a figure of authority, all they need to know now is how you can solve their problems. This is the stage where leads may need free demos or live webinars helping them make a final decision, and showing them why you’re the right business for them.

Delight

At this stage of the inbound marketing journey, a congratulation is in order! The prospects are now paying customers, choosing you to resolve their problems! But the journey doesn’t end here. The fourth and final stage of the inbound marketing funnel is crucial for continued success. The goal is to satisfy and delight your clients. That way, they turn into promoters and brand ambassadors for your business. There are several ways to delight customers. You need to continuously offer them valuable content, help them achieve their goals and show appreciation to their loyalty.

Resources

Learn More about Inbound Marketing

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